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How to Return to Selling Art After a Long Time Away
Every so often I get an email like this one. I have an extensive history of shows and sales, and was heavily involved in the art world 24/7 decades ago. For family caregiving reasons [or health, or...
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Online vs. Offline Sales: Which Matters More?
How many sales come from a successful artist’s Instagram account vs. their galleries? What about their email list vs. the gallery’s collector base? So far this year I’ve had multiple conversations...
View Article2023 is going to be a weird year
This is the time of year when everyone (including me) rolls out their new sales courses and promises that if you just use their simple, proven system that you’ll make a bunch of money. But here’s the...
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The State of Online Art Sales Heading in to 2023
The state of online art sales, heading into 2023 The Abundant Artist founder Cory Huff recently shared the trends he’s seeing in online commerce over the course of the last three years of the...
View ArticleAfter the Twitter Meltdown: Where Do Artists Go Next?
Social media is splintering into much smaller networks. Twitter is imploding. Facebook has been losing people for years and may have entered a death spiral where fewer people spend time there, so...
View ArticleAntifragile Art Businesses
In his book Antifragile, Nassim Nicholas Taleb explains that some systems become more resilient and work better as they experience stress and chaos. Certain kinds of artmaking tends to behave in an...
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How to Sell Art to Interior Designers in 2022
Want to learn how to sell art to interior designers to increase your exposure and supplement your income as an artist? How about picking the brain of an experienced interior designer who knows exactly...
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10 tips for selling art in 2022 (and beyond)
The pandemic drastically changed the fine art market. Yesterday I shared these stats. 2/3 of all art buyers bought art online in 2021 8/10 people who bought online bought in the last 12 months 27% of...
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How to Write Effective Art Tutorials
When I decided to start an art blog, I was constantly doubting my decision. Every website I researched, every forum I read, and every podcast I listened to told me there was no hope for a blog focused...
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How (and Why) to Stage Living Room Shows
For years I’ve been telling artists to focus on what they can do right away to start making sales now rather than waiting for a gallery to pick them. One way of doing that is to fill a living room, and...
View ArticleWhat are the issues that face the NFT market?
Google searches for “NFT scam” peaked in January 2021 as people feared for their online safety on the new and ever-developing platform. Despite NFTs being around since 2014, this past year has seen the...
View ArticleHow can artists benefit from NFT?
Non-fungible tokens, more commonly known as NFTs, have revolutionized the way we view content ownership, bringing art into the digital age. The NFT market platform OpenSea has been valued at a...
View ArticleThe 5 Art Business Models
The more different things you try to do with your art business, the more complexity you introduce and the harder it will be to make a profit. There are five essential ways that artists make money from...
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How to host a 3D show on your website and nail it
Over the past year, artists, galleries, and art fairs have merged their online and physical efforts. As shows return to the in-person format, it’s becoming clear that a hybrid (digital and offline)...
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Artist Studio Visits: A Guide to Selling More Art
An artist recently asked me for some advice on how to sell more of her art. After going back and forth via email several times, I suggested that she try some artist studio visits. Her response: “This...
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My Outdoor Art Fair Aha Moment: Dan Cleary
Five years ago, I began work on a photography series I now call “Wright Brothers: Then and Now.” In this series, I layer 100-year-old historic photographs of the Wright Brothers with current-day...
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How to pitch journalists and influencers
Do you have clients purchasing several US$3,000 art pieces because they saw you in the paper? Does your business come mainly from referrals? Do you find it hard to network? If these questions resonate...
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How to use in situ photos to sell art
One aspect of the buying process that collectors miss whilst browsing through online art listings is being able to get up close to a painting, to get a feel for its texture, size, and how it could fit...
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When money calls, do you answer? A look back at my relationship with money...
[Abundantia* Headquarters archive, phone logs 2005-2020, records for artist Nicola Woods. Client Contact Representative: Starshine Moneybags] Phone call earth date: 05/05/2005 – Hello, hello, is that...
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What’s working for sales: Will Eskridge
Follow up, be patient, then follow up Last June a new follower on Instagram had responded to one of my pet portrait posts. They had reached out inquiring about having a commission painted. I responded...
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